Fujitsu Launches DMP Integration Service to Enhance Companies' Promotions with Big Data Integration, Analysis

Fujitsu DMP Integration Service

Tokyo, August 23, 2016

Fujitsu today announced the launch of DMP Integration Service to provide effective promotions by integrating and analyzing a variety of internal and external data. This “data management platform” service is set to respond to the rising needs of companies that want to put to use their data accumulated in internal systems to strengthen engagement with existing customers. Sales of the service will commence from August 23, with availability initially only in Japan.

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Source: OPN